Content marketing refers to a marketing approach that is used to make valuable content and distribute and share that content with the specific target audience. The content can be images, videos, blogs, etc. Content marketing is used to attract the attention of the audience towards the brand, to generate leads of the brand, to increase […]

SEO or search engine optimization is the way of setting apart the virtual presence of a business. While most businesses try to rank their pages up on the search through paid initiatives, search engine optimization helps in achieving these results through the unpaid route. This is by the ways of using organic SEO for a […]

WHAT IS PROJECT MANAGEMENT? Project management is  use to figure out projects goals, procedures of achieving those goals, resources and time required. It also aims at keeping every team member updated about projects goals and ensures their involvement in the project. In simple words Project Management is the ability of a person or a leader […]

Digital marketing has become a growing trend since the last decade. Though, a new tactic of marketing, its success advocates its continuous use. Digital marketing is precisely the use of digital technologies and virtual platforms to market a good or service. Different mediums are used to market products; though the primary instrument is the internet, […]

1. Social Media Marketing Social Media Marketing is like Chess, you will succeed only if you know when you have to move which piece (king, rook, bishop, queen, knight, and pawn). There is a time when you move your pawn from his safe zone and risk the king’s life. (Your brand is the King here). […]